Totalstay is at the forefront of reimagining the Aparthotel experience. We are seeking a dynamic individual to orchestrate our expansion and innovation in the hospitality industry. This role demands a blend of strategic vision and pragmatic execution, driving Totalstay to new heights of success and market leadership.

Say hello to our Chief Growth Officer (CGO), the dynamo driving our Aparthotel empire to new horizons! This isn’t just another executive role – it’s a quest for expansion in the exciting world of hospitality. Our CGO, teaming up with the CEO and Chief of Staff, is laser-focused on unearthing and capitalizing on fresh, lucrative opportunities in the Aparthotel sector and expanding the business’ growth objectives within new territories. The CGO is also known as “The Navigator” - charting our course through the bustling hospitality galaxy, making sure we’re not just growing, but scaling in the Aparthotel universe!

Job Overview:

You'd be an excellent fit for this role if you have:

  • Extensive experience in a growth-focused role, ideally within the hospitality or real estate sectors or similar.
  • Demonstrated ability in developing and executing growth strategies.
  • Strong leadership skills with experience in managing diverse teams.
  • Deep understanding of market dynamics, digital marketing, and sales strategies.
  • Exceptional analytical and strategic thinking abilities.
  • Bachelor's or Master's degree in Business, Marketing, or a related field.

Your roles and responsibilities:

Your primary duties will involve:

  • Comprehensive Growth Strategy: Develop and implement a robust growth strategy, aligning with Totalstay’s mission and vision. Lead efforts in identifying and pursuing new business opportunities, including strategic partnerships, acquisitions, and market expansion.

  • Cross-Departmental Collaboration: Work closely with the CEO, Chief of Staff, marketing, and product development teams to ensure a cohesive approach to growth initiatives.

  • Market Analysis and Adaptation: Keep a pulse on market trends and competitor activities. Use these insights to adapt strategies and maintain a competitive edge.

  • Go-to-Market Strategies: Work closely with the relevant teams to formulate effective go-to-market plans to maximize profitability and market penetration.

  • Budget Management: Develop and oversee the budget for growth initiatives, ensuring optimal allocation of resources for maximum impact.

  • Technology Utilization: Identify and implement cutting-edge technology and tools to bolster growth efforts and streamline processes.

  • Performance Reporting: Provide regular updates and detailed reports on growth performance and strategic milestones to the CEO and executive team.

  • Executive Leadership: Serve as a vital member of the executive team, contributing to Totalstay's overall strategic direction and long-term objectives.

  • Networking: Represent Totalstay at high-level industry events, conferences, and networking gatherings.

What We Offer:

Be part of a pioneering team that's reshaping the Aparthotel landscape! At Totalstay, you’ll have the opportunity to make a real impact, driving growth in a dynamic and evolving industry. We offer a competitive salary, a collaborative work environment, and the chance to be at the forefront of hospitality innovation.

  1. Innovative Leadership Role: As a CGO at Totalstay, you’ll have the opportunity to shape the future of the Aparthotel industry, leading groundbreaking strategies for growth and expansion in untapped markets.

  2. Dynamic Work Environment: Totalstay is committed to fostering a vibrant, collaborative, and creative work culture where new ideas are celebrated and taking calculated risks is encouraged.

  3. Cutting-Edge Technology Integration: We prioritize the integration of the latest technologies in hospitality management, offering you the chance to work with AI-driven software and other innovative tech solutions.

  4. Global Expansion Opportunities: With plans to expand our operations internationally, you will play a key role in taking Totalstay’s unique Aparthotel model to new global markets, offering a challenging yet rewarding professional adventure.

  5. Sustainable and Ethical Business Practices: We are dedicated to sustainable growth, ensuring that our expansion plans are environmentally conscious and socially responsible, aligning with the values of a modern, ethical leader.

About us:

Totalstay is creating a better way for travellers to stay. We combine the best-practice of top hotels, with the flexibility and freedom of DIY travel. Everything a traveller wants from a hotel combined with everything they love about a home. We offer the essential services a traveller expects from a hotel together with the freedom, space and individuality of a home. It’s the best of both worlds. And it’s the best way to travel. With a private collection of fully managed, hotel-grade vacation rentals in Cape Town including boutique hotels, aparthotels, villas & serviced apartments, we aim to ensure that a guest’s stay is as memorable as possible, from start to finish.